We had the privilege of working with Walk-Ons Sports Bistreaux from 2020 through 2022. Throughout that process we worked on (what seemed like) a zillion different projects. We worked side by side with their marketing team to design anything they needed. We did a ton of merch and swag designs, some internal conference branding + visuals, and everything in between. The most note worthy was getting to refresh their logo suite. We landed in a spot we were really proud of. When looking at the wordmark they had been using, we wanted to identify the equity, but then simplify and make some consistency adjustments to letterforms. That opened the door for a few other lockup options as well.

We learned there a lot of politics and approval boards to get through to get something pushed out to all of their restaurants, so as of the last time I checked they are still using their old wordmark on everything which is a little disappointing, BUT I know they are using the WO monogram/lettermark we created throughout all of their locations and in marketing. There are a few other tertiary elements of their brand that I see pop up on merch which is always exciting to see.